4 Cons of Chat GPT And How It Affects Your Marketing By Jessica Embree, Creative Director Published: 2023/02/22 If your business involves marketing and creating content (which most do, nowadays), then you most assuredly have heard of Chat GPT by now. Chat GPT is a chatbot developed by OpenAI that can help with many aspects of running your business, including…
The Importance of a Daily Huddle By Robyn Yao, Digital Marketing Specialist Businesses are always looking for the next productivity improvement that will uplevel the way their teams work together. And sometimes, businesses are just crossing all their fingers and hoping something magical will happen to improve their team cohesiveness and communication. It’s easy to throw around business buzzwords like…
5 Reasons Your Business Needs Print Marketing in the Digital Age By Erika MacLeod, Managing Editor As a business owner navigating a world consumed by digital media, you may think that print media is a marketing strategy of the past. However, in reality, there are endless opportunities to attract, engage, and delight your target audience through print marketing and direct…
5 Mistakes You’re Making on Your Website Your business’s website is essentially your virtual storefront, meaning it needs to be optimized using effective marketing strategies in order to funnel qualified leads into your business. This sounds simple in theory; however, it can be harder to execute in practice, especially if you’re not completely confident in your website strategy. At Tulip…
Success in Marketing Starts with Having Clear Objectives By Andy Buyting, Founder and CEO at Tulip Media Group Like anything in business, if you want to have success, you need “leading” metrics and “lagging” metrics. I’ll explain the to start with the end goal in mind. It’s true when it comes to anything in life and in business, and it’s…
Exploring the Possibilities of Color By Heather Crossman, Lead Designer, Tulip Media Group From a very young age, we’re taught to explore color. Having children of my own, I’ve always encouraged them to explore every color of the rainbow, from pinks and blues to greys and browns. No colors are “girl” colors or “boy” colors. They aren’t scared of bright…
5 Marketing Strategies For 2021 By Andy Buyting, Founder & CEO, Tulip Media Group As we head into a new year, I think it’s safe to say we’re all looking forward to having a fresh start and a new outlook for our businesses. I believe those of us who have strategically survived COVID are feeling optimistic about the future and…
By Stacey Cowperthwaite, VP of Everything, Tulip Media Group Discombobulated dispersion. Days punctuated by Zoom meetings and cold coffee. You may be wondering how anyone could craft a coherent engagement at a time like this, but these trying times for the business world are not nearly as dire as they seem. This is a critical time for teams to remain…
By Erika MacLeod, Managing Editor & Publisher, Tulip Media Group At Tulip Media, we’re extremely lucky to have amazing team culture. It’s something we’re proud of and that we’ve been fortunate to transplant into the digital workplace. As a fairly small office, getting to know all of the fabulous people that make up our team isn’t challenging, and we recognize…
Overcoming Your Marketing Woes During and After a Pandemic By Jessica Embree, Creative Director, Tulip Media Group Marketing is never easy. It can be downright tricky. Today, businesses all over the world are facing a new hardship, COVID-19. This pandemic has transformed how we work, interact, and sell. Businesses are having to embrace the new norm by setting up e-commerce,…
